Top 5 Fashion Games in Turkey Q2 2024: Unified Platform Performance

During the second quarter of 2024, the top 5 fashion games in Turkey showcased varied performance trends across downloads, revenue, and weekly active users, according to Sensor Tower data.

left or right: Magic Dress up saw its downloads peak at 101K in the week of April 8, before experiencing a gradual decline, ending the quarter with approximately 59K downloads in the final week of June. Weekly active users for this app increased steadily from 228K at the beginning of April to nearly 340K by the end of June.

Paper Doll Diary: Dress Up DIY had a notable spike in downloads, reaching 86K in the week of April 29. Although the numbers tapered off slightly, the app maintained strong performance with 69K downloads in the last week of June. Active users for this app grew significantly, starting from 5K in early April and reaching 227K by the end of the quarter.

Hair Salon: Beauty Salon Game had consistent download numbers, peaking at 67K in late April. Despite some fluctuations, the app ended the quarter with 26K downloads in the final week. The number of weekly active users showed a slight decline from 190K at the beginning of April to 210K at the end of June, with some peaks in between.

The Ink Shop - Tattoo Art ASMR experienced a significant increase in downloads, reaching 89K during the week of May 20. Although the downloads decreased afterward, the app managed to close the quarter with 39K downloads. Weekly active users saw a substantial rise from 8K in early April to 141K by the end of June.

Hair Tattoo: Barber Shop Game had a peak download of 64K in the second week of April, but the numbers dwindled to 35K by the end of June. The weekly active users for this app remained relatively stable, starting at 702K in early April and ending the quarter with a similar number.

For more in-depth insights and analysis, visit Sensor Tower.